Full article You have a business and want to take it to the next level and so you are considering starting a website to showcase your service or product. However, you just happen to know little or nothing at all about what to take into consideration when building your new website.
There are a number of things you should first take into consideration when building your website so customers can find you easily. So instead of building a website that does not suite your taste or fit the job description well, here are a few tips to follow.
Type of website
The first thing you should consider when building your brand new website is the type of site that fits your criteria best. Take for example: if you are a shoe salesman and wants to sell shoes from your website an e-commerce site will be most suitable for you. While e-commerce websites are cost affordable, still they attract lots of customers and thus can put a steady flow of income into your pocket every month. In addition, you can employ a small workforce to help with the day to day running of the business. For most startup owners, an e-commerce platform is the ideal website to own because it helps them stay within their budget while allowing them to reap a great income. Some other websites that you can use to get your voice heard online are blogs, photo sharing, writer/author, informational, directory, mobile device, online business brochure/catalog, community building and personal websites.
E-commerce website that encourage international selling
If you want to sell products internationally, then an e-commerce website is your best option. With such a website online, you can work and sell products from anywhere in the world. In addition, this type of website allows you to easily showcase your products like bestseller books and so on so millions of prospective customers can clearly see what you are selling. What’s more, with a stunning e-commerce site working for you, you can sell your products at affordable costs to your international customers and encourage impulse buying as well from customers who visit your site. Other international benefits that you can reap from an e-commerce site are greater customer experience; you gain access to customer data, the ability to process high numbers of international customer orders and you can write blog posts and make money from Google Adsense when readers from around the world click on your content.
How to choose your Host and Domain
Without a hosting company to host your website you don’t have a chance with Google and other major search engines. Why? It is because of the hosting company that your site can go live on them. Before choosing a hosting company to take your website to the next level, you should first consider some things such as the type of technical support you have (some hosting providers provide technical support), amount of pictures, videos and which presentation is best suited for it. To find a suitable hosting provider that suits your needs well, you should research each hosting companies careful and see how well they are performing on social media and other online platforms.
The domain name you choose can point to the type of business you run on your website and just by glimpsing on the URL of your site, customers can immediately know what niche your business falls under. In addition, having the right domain name will give your brand a voice a boost and attract potential buyers to your website. For most online marketers, incorporating a domain name with SEO is the missing ingredient to driving traffic to a website.
A major area to cover when considering building a website for your e-commerce business is to make sure that you build a website with a clean design for visitors to see. If you have a clean designed website, visitors will be able to easily navigate it and come away with a great usability experience. When you have a clean design, users will not get distracted by focusing on pictures, but instead will concentrate more on your brand and what you have to offer. A messy design will also drive customers away from your site due to the bad user experience they encounter.
Navigation is a key factor to consider when building your website. Websites with a bad navigation experience can easily discourage visitors and lose customers. To find out if your website’s browse experience is in tip-top shape, you should conduct a visitor’s review on it yourself. If when you are checking your site’s navigation and you notice the pages take a bit long to load then it is saying that your site has too many underperforming pages competing on it. A great way to give your website a fighting chance is by creating a site map on it. A site map wills not only help visitors to locate your business address quickly, but will also give Google and other major search engines the opportunity to crawl your site. Once search engines pick up your site map on your website, they will place your website at a higher rank level.
The approach you take when building your new website can bring you success or failure. Therefore, by taking the appropriate steps outlined in this article, you can ensure that your site will have the right effect on your visitors.